Originally posted on Pulling for the Underdog on the Huffington Post
GlobalGiving nurtures bottom-up, community-based solutions to pressing social problems. We believe in the power of small over large, local over centrally planned and grassroots over top-down. This is why we jumped at the chance to partner with Bonterra Vineyards and Growing Power to support urban agriculture.
Urban farms help low-income communities access fresh food, generate employment, enhance food security, and improve quality of life. Rather than relying on fast food chains or large supermarkets, urban residents with access to a local farm can eat fresh fruits and vegetables grown right in their communities.
I grew up in Kentucky. It’s a great state. But parts of Louisville have been labeled “food deserts” due to the lack of accessibility to fresh food. Through its urban farms, Breaking New Grounds not only brings fresh produce to these underserved neighborhoods, but also provides agricultural training to local residents, and creates new, environmentally-friendly jobs.
In Denver, while fresh food is available in summer, winter months often mean relying on food grown and processed thousands of miles away. Feed Denver catalyzes urban farms that can be operated year-round, giving urban dwellers access to high-quality food from January through December.
Until October 7, these urban agriculture programs — and several others — are participating in an online fundraising challenge on GlobalGiving, with the chance to win up to $20,000 in contributions provided by Bonterra Vineyards.
To further highlight the power of communities working towards a common goal, the Bonterra-Growing Power-GlobalGiving challenge features a collective group incentive. If each participant raises at least $2,000 from 25 or more unique donors, all will receive a $1,100 bonus from Bonterra Vineyards. As on a community farm, each participant’s individual effort will contribute to the larger good. I like the taste of that!