globalgiving Posts

Farewell (But I’m not going far)

After ten fabulous years at GlobalGiving, I fully turned over the reins to my co-founder, Mari Kuraishi, at the end of December.  This completes a transition that we began in 2008.

Although the decision to step down was hard, I feel that now is the right time.  We have proven the concept, established a world-class online platform, and made a big impact. When we started ten years ago, the idea of an open-access approach to aid and philanthropy seemed radical; it is now becoming the new norm.

To date, we have helped direct over $47 million to 3,000 organizations in 110 countries.  This funding has come from nearly 140,000 individual donors as well as from many of the world’s most innovative companies, along with their employees and customers.  We have been featured in over forty books and countless magazine articles, radio and TV pieces, and online media. Our success has spurred similar initiatives in other sectors and countries, and we now partner with some of these organizations to push the whole sector ahead.

Our accomplishments and momentum are the product of an amazing team here at GlobalGiving.  Our people are stellar, but more importantly they all work together like a finely oiled machine.  Our project team, donor team, business development team, tech team, finance team, and operations team work seamlessly. They can move new ideas, opportunities, and features from concept to execution and evaluation faster than any organization I have ever worked with.  I really am in awe of the people I have had the privilege to work with at GlobalGiving.

In late 2000, Mari and I left the World Bank to pursue a simple idea: that everyone in the world with an idea for improving their world should be able to have their voice heard.  We believed that any person, company, or organization should be able to support the ideas directly.  Not everyone would succeed, of course, but everyone would have an opportunity.  We had spent our previous careers in aid agencies that granted access to ideas and funding to only a select few.  We thought the time had come for   an open-access market connecting ideas with funding that provided a level playing field for all bona fide participants.

We also felt that with open access should come increased transparency and accountability – and an emphasis on continuous improvement. Our idea was that groups seeking funding should have their proposals displayed publicly, should be willing to answer questions from potential supporters, and should provide frequent updates on the site so that donors could see the impact of their support.  We felt that beneficiaries and others should be able to post reviews and comments on the site for everyone to see. We felt that organizations that learn and adapt should be encouraged and rewarded.  We felt that donors should be able to talk to each other about which projects and organizations they supported, and why.

Though we have not yet achieved everything we set out to do, the bottom line is this: For the first time in history, any group pursuing good in the world can now have its voice heard.  And donors of all sizes are empowered to make a tangible contribution to good in the world by connecting to those groups.  I could not be more proud of that.

Even as I turn over all day-to-day responsibility to Mari, I will remain very active in GlobalGiving.  I will be out there raising awareness, raising money, and advancing the mission.  I believe that over the last ten years we have laid the foundation for our next act, in which GlobalGiving’s impact will be ten times greater.  I intend to help make that happen.

In the first half of 2011, I plan to devote more time to writing and speaking on the general concepts behind GlobalGiving, which are applicable in many other sectors and endeavors.  During that time I will do some consulting for organizations that are looking to break down barriers so that they can unleash the potential of their own people, constituents, and customers.

Finally, I want to thank you for your encouragement and support over the years.  We could not have done it without you, and I am profoundly grateful for what you have done, in ways both big and small.

Crowdsourcing Social Innovation, or How We Learned to Stop Worrying and Open Up GlobalGiving

At GlobalGiving, we’ve been effectively crowdsourcing, crowdfunding, and crowdevaluating social innovation for years.  From early experiments with prediction markets, to collaboration with The Case Foundation and Network for Good on America’s Giving Challenge, to working with GOOD and Pepsi on design and implementation of the Pepsi Refresh Project, we’ve woven experiences into the core mission of GlobalGiving – creating open access to philanthropic markets for small and large organizations worldwide.

We just wrapped up our largest Global Open Challenge ever, an initiative started in 2008 which has become the primary way we find and qualify new organizations for the GlobalGiving marketplace.  Over 230 organizations headquartered in 38 countries serving beneficiaries in 55 countries participated and collectively raised $569,536.  Each organization, in order to secure a spot in the GlobalGiving marketplace, was required to raise $4,000 from at least 50 donors during the month-long challenge.   Over 75 organizations achieved this goal by mobilizing supporters to vouch for them with their donations.

This is not a public voting contest to determine which organization receives a grant, though every donation is a vote.  This is not simply crowdfunding a specific project, though specific projects get funded.  This is not a matching campaign, though there are modest financial incentives.  Using a design thinking approach, we fuse elements of voting, crowdfunding, and matching to identify and qualify organizations for participation in the GlobalGiving marketplace.  We’re using components of all four crowdsourcing models Beth Kanter describes in her recent post:  Creating Collective Knowledge or Wisdom, Crowd Creation, Crowd Voting, and Crowd Funding.

Why would organizations put themselves through this?  Every day, we receive online requests to be part of GlobalGiving, and our goal is to accept as many as can qualify.  We don’t want to turn away innovative, but unproven organizations.  Many of these applications are from individuals or organizations with questionable motivation and capacity.  Many of these applications are from great organizations that need exactly the kinds of tools and services that GlobalGiving provides – a safe, transparent and tax deductible way for donors to give, a set of donor management tools, ongoing trainings, and the possibility of connecting with new donors.  From the applications, it’s hard to tell the difference.

Intead of sorting through applications and having our team decide which organizations gain access, we throw the decision out to the crowd.  We invite every organization that passes our rigorous due diligence process to participate in a Global Open Challenge.  If an organization can mobilize enough funding from enough donors, it’s a good indication that they can use our platform productively and that their idea has support.  It’s hard to get 50 people to give money to a really bad or fraudulent idea.  We’ve gotten pretty good at predicting which organizations will succeed, but there are always big surprises.

This model has the added benefit of sustaining itself.  The transaction fees generated during this process support the large amount of due diligence, training, support, outreach, and disbursement work that goes into throwing a challenge of this magnitude.  We do not charge organizations a fee to participate.  We feel strongly that any organization working towards social change should have a shot at articulating its work and raising philanthropic funds to support its growth.  Manmeet Mehta heads up this initiative at GlobalGiving and has continually enhanced the strategy, the incentives, the processes, and the support to make this an effective and sustainable program for GlobalGiving.

How do organizations hear about GlobalGiving in the first place? A quick Wordle of all responses to the question, “How did you hear about GlobalGiving?” reveals the interplay of offline and online networks that drive participation.  “Friend” and “Internet” figure most prominently:

Wordle: How did you hear about GlobalGiving?

Organization responses to the question, "How did you hear about GlobalGiving?"

I’m proud of the continuous experimentation that has resulted in this method of opening GlobalGiving’s doors as widely as possible.  We’ve tripled the number of organizations using GlobalGiving, and we’ve kept disbursements per organization steady.  Our marketplace is becoming richer in feedback and more self-sustaining.  2010 is already GlobalGiving’s biggest year ever, with over $10,400,000 in donations.

Drive More than a Car with Ford

In the auto industry, collisions are generally not a good thing.  But the collision of brand and cause marketing continues apace.

As media and its delivery evolves, borders are blurred by technology, and consumer brands embrace the notion that their customers care about things, and want them to care too, these campaigns get more creative.

Take for example the Ford Focus Global Test Drive.  As part of the program Ford will select 40 lucky individuals to travel to Spain in February to test drive the 2012 Ford Focus before it hits the market.  In addition, Ford will award $10,000 to a charity of each winner’s choice, in the categories of environment, education, or hunger.  And, making this truly a ‘global’ event, organizations from around the world are eligible to receive the grant.

To compete, individuals create and upload a two minute video to the Ford Focus Facebook page via the Global Drive tab.  The video has to be compelling – about a cause and desire to drive the car.    Selections will be made based upon criteria such as the quality and creativity of the video, the submitter’s social networking savvy and his/her soci
al media reach (including the number of people who “love it”).

Just another marketing gimmick aimed at cynical Americans?  Not so much. As a partner in promoting and vetting the charity aspects of the program, GlobalGiving has had the chance to see how Ford has brought together marketing, philanthropy, and social media in a truly global way.   And what’s fantastic is that Ford Focus is not “recreating the wheel” (pun intended).  Building off of the success of the Fiesta Movement,  Focus is running a campaign that both brings new aspects of “challenges” to bear (check out the video invites to key bloggers), but also leverages existing platforms and partners, including  Facebook, Twitter, Votigo and GlobalGiving.  Smart.

Get off the curb – submissions have to be in by December 31st.  Ladies and gentlemen, start your engines!

The democratization of aid.

This piece on Mari and the inspiration for GlobalGiving is great. It explains accurately and concisely the rationale Mari and I had when contemplating leaving the World Bank to start GlobalGiving.

The article explains, “But Kuraishi had spent years working to change the world with a top-down approach and saw its shortcomings as clearly as its strengths. The idea of top-down is that if you can effect change in governments and economies, then you’ll naturally reduce poverty and improve lives. And while that approach works, Kuraishi decided there was also room for a bottom-up approach—especially in countries with weak or corrupt governments. ”

Indeed, when we left, that was the idea–an alternative model that would grant access to funding and markets to people and communities that were otherwise left out, whether because their government was too corrupt or they weren’t established enough to acquire high-level grants with big institutions like the World Bank or USAID.

That was and is our vision. But, as the article documents, our vision is also expanding with our success.

Tara Swords writes in the article, “Eight years later, the organization has raised US$29 million for grassroots charity projects in more than 100 countries. Perhaps Kuraishi’s former World Bank colleagues should reconsider.”

I won’t lie. I smile every time I wrap my mind around the extent of our growth and success (2,800 projects now funded, in fact). And you might wonder what thoughts cross my mind when I read thoughts like “Perhaps Kuraishi’s former World Bank colleagues should reconsider.”

What runs through my mind is hope.

Because our success indicates that this model is working, and will continue to work.

But what makes me even more hopeful is that as I realize the effectiveness, potential, and power of our model–now tested for eight years–I’m increasingly aware of the possibility that GlobalGiving will not only serve as an add-on to traditional aid structures, but actually can serve as a model on which to base their work.

My hope is grounded in reality.

The World Bank’s Urgent Evoke project, for example, is a brilliant concept that puts development entrepreneurship into the hands of, well, anyone.  And next month, they’ll be working with us to launch the funding component where the best, brightest ideas will have a shot at the GlobalGiving marketplace.

But the impetus and the seed money for this huge undertaking came from the World Bank.

This initiative is new, innovative, and smart. Not your standard World Bank funding fodder. I commend them for this type of open-access initiative.

I also admire their documentation of best practices and lessons learned, including what hasn’t worked. That’s brave and serves as powerful learning for the entire development community–exactly how it should work.

There are other hopeful signs out there of a shift in aid–that’s it’s moving, albeit slowly, to recognize that the true potential for change lies within the people and communities who are affected by the world’s problems, and not necessarily the people who write the most effective grant proposals.

So, when I hear others comment on our success, I’m hopeful. We no longer want to just be the guys who left the World Bank. We want to be part of a larger community of people dedicated to the democratization of the aid process. And it’s happening!

Dennis Whittle is Co-Founder and CEO of GlobalGiving.

Dislike the oil spill? Hit “Like” to help out the Gulf Coast Oil Spill Fund

No one likes the oil spill.

And SharkStores has decided to help do something about it. By “Liking” their page on Facebook, you can show that you dislike the oil spill and want to help with relief.

For every “Like” that SharkStores receives, they’re giving 25 cents to the Gulf Coast Oil Spill Fund via GlobalGiving.

And, if they hit 5,000 new “Likes” by July 8th, they’ll double their gift (for up to 15,000 new “Likes”)!

So, if you don’t like the oil spill and the damage it’s doing to the Gulf Coast, head over to their Facebook page and “Like” it before July 8th to help drive some dollars to help provide emergency grants to nonprofit organizations helping the victims of the oil spill and address long-term economic, environmental, cultural effects of the disaster.

Learn more about the Gulf Coast Oil Spill Fund.

Lisa Kays is the Acting Communications Director at GlobalGiving. She dislikes the oil spill and has thus “Liked” SharkStores.